El Norteño is a new brand of cecina (Mexican style beef jerky), that launched last year. Based out of Belleville, WI, it's the creation of Scott Hare, presumably the same person who launched Wild Hare Jerky about 10 years ago.
Hare was having dinner with some friends from Mexico when they advised him to make cecina. He traveled to Guadalajara, Mexico to learn more about it, and eventually perfected a recipe for his new brand El Norteño.
El Norteño is currently in stores throughou Southern California, the Southwest, and Midwest. It's real wood smoked, with no MSG. Each package comes with a packet of hot sauce. The company also makes a habanero flavored meat stick.
Hare was having dinner with some friends from Mexico when they advised him to make cecina. He traveled to Guadalajara, Mexico to learn more about it, and eventually perfected a recipe for his new brand El Norteño.
El Norteño is currently in stores throughou Southern California, the Southwest, and Midwest. It's real wood smoked, with no MSG. Each package comes with a packet of hot sauce. The company also makes a habanero flavored meat stick.